‍ ‍‍ ‍CREATIVE DIRECTION

Know where you’re going - and why.

We get clear on where you can win, who you need to win with and what needs to change to get there.

We bring senior creative thinking, challenge conventional thinking and build the ideas, processes and capability needed to produce stronger work, faster.

TURNING COMPLEXITY INTO COMMERCIAL IMPACT ‍

When global electrification giant, ABB chose Gattaca as their approved strategic creative and demand generation partner, it’s clear validation of capability at the highest level.

ABB Global needed a partner with global reach, deep domain experience in complex technologies, a proven ability to work with high-value customers, and the speed to deliver under real pressure. We solve expensive problems, unclear positioning, slow demand generation, and weak commercial conviction, fast and effectively.

Whether you’re selling multi-million or multi-billion dollar solutions in automation, electrification, and motion technologies, weak messaging doesn’t cut it. You need sharp, high-signal demand engines that help sophisticated buyers quickly understand your value, trust your capability, and choose you over the competition.


Our Capabilities

Working with Gattaca has been exceptional. They were able to produce high quality content in a short timeframe, which is ideal in a fast paced environment. Their communication and process from A to Z, was impressive. They involved me at every stage, ensuring every detail was included, and made suggestions to improve the outcome, which I appreciated. The team are experts and I am now working with them globally on a regular basis, due to their output and professionalism.

Sophie Neate — Global Head of Digital Marketing and Content Service Division, Electrification