WHERE GATTACA ACCELERATRES YOUR MISSION

Gattaca is a strategic GTM and narrative partner for frontier tech and industrial innovators shaping what comes next.

We elevate the stories, build robust brands, and back global industry leaders changing the world.

In high-stakes markets, complexity doesn’t just slow growth - it erodes trust. And without trust, even the most advanced innovation struggles to gain traction. We partner with ambitious organisations at moments of inflection, where clarity, alignment, and credibility are decisive.

Our work turns complex capability into market confidence. By uniting strategic narrative, brand identity, GTM design, reputation, and digital experience, we build integrated systems that accelerate adoption, shorten decision cycles, and sustain category leadership.

We don’t deliver campaigns in isolation. We design ecosystems — built to earn trust early, convert belief into momentum, and scale with the organisation behind them.


WHAT WE DELIVER

Market Entry & Launch Systems

When organisations enter new markets, introduce breakthrough technology, or redefine their category, we build the narrative and GTM foundations required to move decisively - aligning positioning, storytelling, and launch execution around trust and adoption.

In-Market Growth Systems

For organisations already in motion, we design always-on systems that reinforce credibility, drive adoption, and support commercial teams - combining content, digital experience, sales enablement, and reputation into a single growth architecture.

Whether you’re launching into uncharted territory, evolving your brand to match your ambition, or aligning teams around a unified vision, we bring structure to complexity, precision to execution, and outcomes that endure.

In complexity, we create clarity.
In clarity, we build trust.
And trust drives everything.

Accelerate your mission!


OUR LEADERSHIP

  • WARWICK PETERSEN

    FOUNDER - CHEIF CLIENT OFFICER (CCO)

    Warwick transforms complex technology and ambitious ideas into market-ready positioning, growth, and lasting impact.

  • DAN

    BRAND STRATEGY & NARRATIVE PARTNER

    Dan turns strategic clarity into narrative distinction - empowering leaders to define their category, not just compete in it.

  • PHILLIP

    STRATEGY & GROWTH PARTNER Phillip turns complex strategy into actionable growth, aligning teams and markets to deliver measurable impact.

  • CRAIG

    DIGITAL TRANSFORMATION & AI INNOVATION ARCHITECT

    Craig turns complex digital transformations into actionable strategies that deliver results.

  • KATH

    BRAND & PEOPLE STRATEGIST

    Kath unifies brand strategy, people alignment, and organisational narrative to turn internal clarity into external trust and growth.

  • RICHARD

    MARKETING TECHNOLGY & AUTOMATION STRATEGIST

    Richard turns complex marketing technology into reliable, measurable growth infrastructure that accelerates adoption and performance.

  • STEVE MAC

    HEAD OF PR & REPUTATION

    Steve elevates narrative into reputation - turning attention into authority and trust into tangible influence.

  • HAMISH

    STRATEGY & ADVISORY LEADS

    Hamish turns complex business and operational challenges into clear strategies that drive adoption, growth, and lasting impact.

TRUSTED BY INDUSTRY LEADERS

We partner with B2B and category-defining brands operating in complex, high-stakes environments, where trust, precision, and execution matter.

Our clients are building the future across frontier and industrial sectors including robotics, energy and electrification, marine, healthcare, AI, environment, education, agriculture, fintech, FMCG, and critical infrastructure.

These are organisations navigating rapid transformation, technical depth, and global scale, where clarity isn’t a nice-to-have, it’s mission-critical.


WHAT OUR PARTNERS ARE SAYING